Google Algorithms

Google Algorithms To give you more insight into how Google Indexes Websites, we must first look at Google Search Algorithms.  Google has been the leader in indexing websites since the early 2000’s and has become a household name for many.  Ever hear the term “Google It” or “Just Google It”.  It is not a coincidence…

Content Writing

Content Writing Content writing is fast becoming a very demanding area of expertise; thanks to content marketing, content writers are high in demand. Understanding the purpose of writing content is key to producing work with high quality. It’s meant to speak directly to a particular type of audience, could be customers, potential customers employees, investors…

What is Off Page SEO?

What is Off Page SEO? There are 2 types of SEO practice in existence; on-page SEO and off-page SEO.  Most people think off-page SEO entails link building alone, but that’s not true. Although link building is the crucial and most important aspect of off-page SEO, there are other practices too. For example, social media marketing…

What is On-Page SEO?

What is On-Page SEO? On-page SEO is merely the act of optimizing individual web pages and makes them rank higher and earn more relevant traffic in most search engines. On-page SEO refers to both the HTML source code and content of a page that can be optimized, as opposed to off-page SEO which deals with…